Flipkart Signs MoU With West Bengal Govt To Train And Support Local Artisans, Weavers

Flipkart, on Tuesday, announced the signing of a Memorandum of Understanding (MoU) Government of West Bengal to train and support local artisans, weavers, and handicraft makers to leverage the e-commerce platform to scale their local products nationally.

The MoU is signed between with Micro, Small and Medium Enterprises and Textiles (MSME&T) Department of Bengal and Flipkart.

Flipkart Samarth programme will empower artisans/weavers in West Bengal with the ecosystem support required to grow and benefit from the e-commerce platform access. Under this partnership, the Samarth program will provide time-bound incubation support and training benefits to underserved communities.

Commenting on the partnership, Rajesh Pandey, IAS, Principal Secretary, MSME & Textiles Department, Government of West Bengal, said, “We are focused on deepening our commitment towards MSMEs in the state and helping their growth. This partnership with the Government of West Bengal and Flipkart will greatly enhance the growth and development of artisans, weavers, small businesses and MSMEs by providing access to opportunities that ecommerce enables. These efforts will also be instrumental in driving the commercial and social development in the state by creating inclusive growth.”

Rajneesh Kumar, Chief Corporate Affairs Officer, Flipkart Group, said, “As a homegrown company, we are passionate about our sellers’ growth, building an inclusive e-commerce ecosystem and constantly innovate to find new ways to uplift and empower all sections of society, especially MSMEs. Flipkart’s partnership with the Govt of West Bengal will be instrumental in driving the economic growth of weavers, artisans and small businesses with Flipkart’s national market access. We have partnered with the government to continue supporting the state and India’s inclusive growth vision and create shared-value in the country.”